Perseverance is defined by the online dictionary as 'steady persistence in a course of action, a purpose, a state, etc.
Do you spend hours staring our of your office window thinking about all of the other, far more interesting, things you could be doing?
Have you ever had an inspirational moment or dream which inspired you to contemplate starting a business? If so, then welcome to the ranks of the hundreds of thousands of people who do just that, every year! Traditionally, women are less likely to pursue their initial ideas but why is that?
It may surprise you that many business owners actually find themselves struggling to enjoy their work
What really gives entrepreneurs the drive to succeed? These are the people who are often classed as a world apart from the rest of us.