The former AT&T CEO Jim Barksdale said it best, “Nothing happens until a sale is made”. For new business owners, it often falls to the bottom of the list of priorities, mainly because it’s one of the most hated item on the to-do list.
Ecommerce expert, Simon Horton looks at how to increase online conversions with five tried and tested sales techniques.
Creating a happy, harmonious and ongoing relationship with customers is an achievement and an admirable accomplishment for any business. Listening to what consumers need and accurately responding is the key to success, but let's face it, it's not always that easy.
Some useful tips to help you handle customer complaints.
Chances are when you read the title you thought that it's a pretty obvious claim. However it's a lot more common then you expect.
When you lose customers, you have to go out and find new ones to replace them and that can be costly and time-consuming.
The key to successfully marketing your business on the internet is quality lead generation. IT lead generation can be summed up quickly as using internet marketing tools to generate interest in your business.
If you adopt this attitude, and you begin by liking everybody you meet, a few things will happen
The greatest challenge for a start up business when looking at Marketing and Sales is where you start. There are so many people telling you, you should do this, that and the other.
Whether you like the thought or not, the having ability to sell will prove to be a distinct advantage. However, this does not mean that you have to become hard or pushy - in fact the best salespeople are often the complete opposite. Selling is the art of finding out what a customer needs and satisfying those needs with the benefits of your product or service - not forcing something on them that they do not want or need...
Also known as CMS, what is a content management management system and how can it help?
There is definitely a lack of flexible and shared-cost sales expertise for small and medium sized businesses.